Vesperae, Domine, Rabboni II, Welcome to Welcome

Cara Nigro
Vesperae, Domine, Rabboni II, Welcome to Welcome
Digital photographic inkjet prints
2005

Surrounded by ornate gold frames, these “word-scapes” echo both lobby advertising and fine art.  Within this surprising juncture, the artist invites viewers to contemplate “love revealed through people and nature as a unique transcendent reflection or directional.” Nigro views each poem as “a proposal to choose and celebrate love – the most enriching and important experience in life.”  The compositional elements that distinguish each piece, such as color, typeface and placement of text serve to render these concepts more vivid, while also evoking what we visually associate with menus, movie posters, and playbills.

     An airport is a prime location for advertisers, who seek to project their services to a regional and international community of travelers.  These four poems, citing travel and the transporting qualities of love intersect with familiar design formulae for advertising in a way that playfully piques our awareness of our visual surroundings as well as the fluidity with which product marketing, art and poetry can effectively intertwine.